S2E10/ How to write authentic copy with Tran La from Voice Ritual
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Today we have a very wonderful episode for you to listen to as we welcome the incredible Tran La from Voice Ritual!
Tran is a creative sales copywriter for creatives, artists and coaches. She believes that traditional sales strategy has always held masculine energy. As we move towards AI Content, brands will be looking for more heart centered genuine words vs genetically created. We want to be ourselves and authentic in our Brands. And aligned with our own voices.
Tran helps small creative brands sell their digital products and services most genuine to their voice and she specialises in Authentic Sales Pages.
Tran added copywriting to her qualities in 2019. Intuitively realising that Sales Pages was what she felt called to do. She was then mentored by a 6 figure copywriter (who wrote for 7 figure coaches), completing the 7 figure Copywriting Course by Aman Assadi, and writing Authentic Sales Pages that continually creates cash flow to this day. Tran is also a mother to 2 young children.
Before that, Tran owned a 6 figure maternity clothing brand, loved by Australian celebrities and influencers around the world. She ceased this brand due to her beliefs in greenwashing, the war on waste and sustainability. Now she focuses on Sales Pages in creative businesses, talks about masculine and feminine energy in sales and how to make AI Content authentic.
In this ep, Sam and Cass chat to Tran about what copywriting is, when you need to hire a copywriter, what you can do to get started without one and the benefits of hiring a professional, how the masculine and feminine energies play out in copywriting, and how to use Chat GPT and AI to your advantage and make it work for you.
Enjoy!!
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@cassdellerdesign
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@reverlustdesign
